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Filmmaker // Multimedia Producer // Editor 

Alexandra Lerman has founded SMAC to produce short-form documentaries with a focus on cultural affairs.

In addition to producing documentary work, she has created viral campaigns and Web TV episodes for various clients including IBM, NYPD, Google, BrainJuicer, Health 2.0 Conference and Inhabitat.


These videos were produced for a Web TV Channel SMAC: ScribeMedia Art Culture founded by Alexandra Lerman. The videos premiere at the SMAC site

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Nomadic Practice is the first of five videos that makes up the project Postcards From Central Asia a documentary of a journey through the post-soviet cities of Central Asia: Tashkent, Bukhara, Samarkand, Almaty and Astana with an artist and urban theorist KYONG PARK.

In the fall of 2008 filmmaker Alexandra Lerman joined artist and urban theorist Kyong Park on a journey through 5 cities in Central Asia. The trip took place in some of the oldest inhabitant cities of the world such as Samarkand and Bukhara, wonders of Soviet urban planning such as Tashkent and Almaty and the new capital of the post-soviet Kazahstan Astana.

The result is a travelogue through the post-soviet cities of the New Silk Roads consisting of 5 episodes that shed light on the the political, cultural and economic transformation of the cities and explains how they can be understood through their urban landscapes. The films are filled with interviews with local and European archeologists, historians, architects, geographers, artists and curators, who are involved with the region and observations by Kyong Park.

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Reporters Without Borders, a Paris-based international non-governmental organization that advocates freedom of the press turns 25 this year.

In honor of the anniversary Saatchi & Saatchi agency came up with a new ad campaign called Predators of Press Freedom.

Saatchi & Saatchi approached my friends and artists Stephen J Shanabrook and Veronika Georgieva to design it, while Alexandra Lerman shot and directed the video above.

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Perpetual Peace Project is a documentary project featuring contemporary philosophers and diplomats discussing Immanuel Kant’s political essay Perpetual Peace: A Philosophical Sketch (1795). The project is being produced together with Laura Hanna and Aaron Levy.

The videos above are clips of interviews with Achille Mbembe, Boris Groys, Saskia Sassen, Richard Sennett, Gregg Lambert and William C. Banks

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A Brief History of Medicine is a video created to open the first conference dedicated to healthcare and web 2.0 called Health 2.0.

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This video is a mash-up of the “The Information Machine,” by Charles and Ray Eames. The original was produced for the IBM Pavilion at the 1958 Brussels World’s Fair, and attempted to demonstrate how modern computing and human creativity were developing hand in hand.

Additional footage comes from the 2007 IBM Global Leadership Forum held in Washington, DC. Those speaking include IBM CEO Sam Palmisano, IBM Senior Vice President for Technology and Manufacturing Nick Donofrio, and US Department of Commerce Secretary Carlos M. Gutierrez.
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Inside the NYPD is the official podcast of the New York City Police Department. Shot and edited by Alexandra Lerman and NYPD’s producer Barbara Chen.



 
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